Webinar: The Return of Craftsmanship

Webinar: The Return of Craftsmanship

Mads Arlien-Søborg, Trend Researcher at pej gruppen

Craftsmanship and artisan work have existed for centuries, but they are now more popular than ever. Handcrafted objects are increasingly favored by consumers because they offer qualities that mass production cannot: authenticity, uniqueness, and personalization. There are several good reasons for this: attention to detail is becoming ever more important, and the creation of a handmade object adds extra value to the final product. Locally produced craftsmanship is often also an environmentally friendly choice. Mads Arlien-Søborg introduces you to this growing trend, which influences every part of the process—from idea, production to purchase.

With this webinars – lasting just 30 minutes – you can develop your skills whenever it suits you.

Whether you're at the office or relaxing at home in the evening, it's up to you. Once you've purchased the webinar, it's yours to keep, and of course, you can watch it as many times as you like.

The code will be sent to you as soon as the payment is registered. Please pay by credit card for quicker access to the webinar.