pej toolbox
pej toolbox is the most comprehensive trend publication in our pej trend collection - pej toolbox is the perfect trend product for fashion, interior or furniture designers as well as anyone working with communication, branding or marketing in the lifestyle business.
pej toolbox is released biannually in April and October – 16 months ahead of the season.
The ultimate trend product, pej toolbox is a must-have tool for brands working with trends, collections, and product development. As pej gruppen’s most extensive trend publication, pej toolbox contains carefully curated trends, colour directions and product inspiration aimed at the lifestyle industries.
Trends are everywhere, and therefore it is vital to clear away trend clutter and quickly home in on the essentials. pej trend offers trend quality, not trend quantity. Instead of drowning you in endless images, videos, and texts, we give you the best and most relevant content – we have done all the research and sorting for you to make your life easier.
Divided into four trend themes, pej toolbox offers the full seasonal overview with the most important trend knowledge to steer you in the right direction and allow you to deliver compelling designs that reflect the wants and needs of future consumers – from product to packaging to marketing. Targeting creatives in the lifestyle industries, pej toolbox is relevant for anyone working with women’s, men’s and kids’ fashion, sports, lingerie, interiors, furniture, textiles, paint, gifts, graphics, packaging and more. Working with pej toolbox ensures you get the right trends to offer your customers the right products at the right time.
Each of the four trend themes comprises 10-12 colours. In total, you will get 40-48 colours materialised as a tactile element using Pantone TCX chips. pej toolbox is designed as a binder allowing you to take out the individual pages and colour sheets to work creatively with images and colours throughout your design development process. Each trend theme is based on a consumer type and described using texts, images, moodboards, keywords and colours. pej toolbox also includes material samples that explore exciting surfaces and textures for you to be inspired by throughout your process.
Use pej toolbox as a clear and concise communication tool to both understand and convey the seasonal trends and tendencies across the departments of your company to ensure that designers, purchasers, sales, and marketing personnel speak the same language and design for the consumers of the future.
Become a pej toolbox member to automatically receive two trend books annually and save money!