pej first colour SS 22
THE FIRST COLOURS - pej first colour SS 22
The earliest colour chart in Scandinavia, pej first colour SS 22, is released in February 2020.
pej first colour is the earliest colour chart for the lifestyle industries and it is released 24 months before the season.
Get an insight the expected key colours – two years before the consumers will see the colours. The starting point for this trend book has been an intensive and statistical analysis of 45 years of color trends in the fashion and interior industry.
The trend research is based on specific commercial colour data from more than 80 seasons. In this statistical material there are colours, which have been recommended by designers and trend agencies.
This huge statistical material is created with the purpose of finding patterns and connections in the colour development over time. The conclusions give a strong, improved and more secure color forecast in the future. The findings form the basis of the half-yearly release of pej first colour.
pej first colour contains:
- Eight color directions
- A visual mood reference for each trend theme
- Tools for creating your own color chart
- 50-60 colours
- Pantone Cotton Strips of each colour
pej first colour is released by pej gruppen and is relevant for everyone who needs an indication of the trend colours of the season at a very early stage. The colour chart will be released in limited edition.
For a presentation of this trend book or if you have any questions, feel free to contact us at: +45 9711 8000.