Pantone View Colour Planner AW 27/28

Pantone View Colour Planner Modern Magic AW 27/28

An internationally established color forecast with reliable and market-ready trend themes, including keywords for the season.

Inspiration for lifestyle industries such as:
Women’s fashion, men’s fashion, cosmetics, interior design, and graphics.

Introduction:

When we think about magic, we always think of the ancient and the fantastic - the archaic rites of Babylon and Egypt, the alchemy and witchcraft of the 16th century or the novels of Tolkien and Pullman - but for AW 27/28 we want to explore the idea of ‘modern magic’, something that exists in our everyday lives; the thread that runs through the unseen, the quiet pulse between what is known and what is imagined.

The Pantone View Colour Planner is one of the most popular color books on the market. The color book is commercial, inspiring, accurate, and an excellent working tool for the Spring/Summer season.

Trend material is currently used by major companies such as Electrolux, Mercedes, Hugo Boss, Mexx, Puma, H&M, and Sony Ericsson.

The Trend Book includes:

• Eight color stories with over 50 trend colors for the season. Commercial and practical color combinations.

• Removable original PANTONE® color swatches 11 x 2.5 cm (double-folded) in all colors.

• Inspiring images and text.

• An overview poster of the season’s colors in wall poster format for a broad perspective.

• A USB with all the book's images, allowing you to create your own mood boards.

Pantone View Colour Planner is aimed at everyone working with colors in fashion, home, electronics, cars, and more. The book showcases the season’s trend colors and has been around for over 20 years.

Pantone View Colour Planner is released twice a year, in December and July.